Crimestoppers – NHS Trust
What’s it about?
NHS Trust is a nationwide campaign to combat fraud in the NHS with call activity managed by Crimestoppers.
Nutshell was tasked with creating a clear and direct campaign with enough impact to stand out from the usual NHS notice board messages.
A strong colour palette laid the foundations for this impactful poster campaign. Direct messages were developed and graphics were created to support the content – a great example of a simple, effective campaign.