Leicester City – Play On The Pitch
What’s it about?
The LCFC Events Portal is a highly effective online tool for the community team to create and manage events and activities such as ‘Play on the Pitch’.
This event gives young people the opportunity to play on the same pitch as their favourite Premier League stars, which is every young fan’s dream. The portal manages event registrations, provides personalised responses and offers secure payment via the clubs PayPal facility. Valuable data is captured throughout and helps to inform the effective delivery of future events.
Nutshell designed and built a dynamic portal for the Community Trust team to create and manage community events and activities.
For ‘Play on the Pitch’ we developed a range of flyers, posters for schools and social media ads to promote the event and drive people to the online registration area. The portal provided the Community Trust team with a range of branded communication pieces that could be deployed quickly and efficiently.
Play on the Pitch was fully booked in 72 hours!