Tag / mapp
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The Retail Rapids – How effective data utilisation can help retail through turbulent waters
Anyone who works in retail will tell that that the industry has undergone a huge change in a relatively short space of time. As a result, the once seemingly unassailable dominance of…
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Transform your customers’ shopping experience forever with beacons and stickers
Have you noticed how an increasing number of customers are using their devices in-store to research and compare products? Do you fear that you may be losing out on sales and marketing…
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Offline vs online: How to get personal with your print
There is often a misconception from marketers around what personalisation actually means. It’s not just about adding a customer’s name to the top of the email or piece of direct mail –…
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